Aroha is Love.

We have chosen the Maori name ‘Aroha’ drawing on the wider sense of the word, reflecting ways people relate to one another, including with respect, empathy, hospitality, generosity and connection.

“Aroha is the creative force behind all dreams. Aroha defines great leadership, ensures personal success, and inspires us to go the extra mile,” says Maori elder and author, Ruth Makuini Tai.

When we lead from a place of Aroha our dreams become possible and we are inspired to achieve beyond what we have previously imagined.

Aroha, a compound word, includes the parts Aro, Ro, Hā, Oha.  These words give many layers of meaning:

  • ARO is thought, life principle, paying attention, to focus on, to face or front
  • RO is inner, within, introspection
  • HA is life force, breath, energy
  • OHA is generosity, prosperity, abundance, wealth

Aroha Leadership is founded on purposeful connection and generous, prosperous relationships. This foundation is essential for sustainable and transformational results in today’s volatile, uncertain,complex and ambiguous environment.

Our integrated holistic approach offers the depth required for genuine breakthrough and raises the bar on the development of great leaders.